started on fyp,
took over tiktok.
nailz.club started as a last-minute video that got 2M views overnight. the rest is history (and 50k orders 💅).
the origin story 🌸
it started when our founder mia couldn't afford gel nails at uni but refused to have bad nails. she started making her own stickers, posted a "how i do my nails for £3" video at 2am, and woke up to 800k views.
the comments were flooded with "where can i buy these?" — so she started selling. first 100 orders went out from her kitchen table. now it's 50k+ orders and counting.
every design is still made by our small in-house team of nail artists who are literally chronically online and know exactly what's trending before it trends. we don't use pr or gifting — just real nails, real people, real fyps.
50k+
orders shipped
200+
active designs
50M
tiktok views
14
days of wear
we stan 💅
cruelty-free
vegan formula, no animal testing. ever.
plastic neutral
we offset all plastic in every order.
actually affordable
salon quality shouldn't cost salon prices.
next-day delivery
order by 5pm and it's at ur door tomorrow.
ok but have you seen the nails?
200+ designs, new drops every friday, free shipping over £25.
shop the drop 💅